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Our Story

Every brand has a story and I thought I would share my story with you.

Soul Gems London was founded to offer beautiful, premium quality, statement jewellery with inspirational messages and daily reminders.

Although the Collections will find resonance with Muslims, they are designed for everybody who appreciates stunning yet affordable jewellery, regardless of faith.

There is one particular piece in the Soul Gems London Collection called the ‘Paradise’ necklace and this piece is at the heart of why Soul Gems London was created.

This special necklace is charmingly engraved with the Arabic proverb “In paradise there is love without separation”. One side of the pendant is engraved with Arabic lettering and the other side is engraved with the English meaning.

This treasured and unique piece of jewellery is very close to my heart as I designed it in memory of my only child, my son Sami, who passed away in 2014.

In fact, Sami is the inspiration behind Soul Gems London as he always encouraged me to go into business but I had no idea how to combine that with my passion for jewellery and my faith based values until the idea for Soul Gems London was born in 2019.

I hope that you will love the Collections as much as I do and that they will bring you as much joy to wear them as it does for me to present them to you.

With love and gratitude,

Hasina x